Tag: Weddings

Why Roller Banners are a Versatile Addition to your Wedding Day

Post author By Rap Industries
Post date May 12, 2016

When you are beginning to personalise your wedding day, there is a ridiculous amount of options to choose from. The overall theme of the day tends to dictate the flowers you choose, the food you provide and the location you are in. In situations such as these, it is great to have a blank canvas to work with and begin truly personalising your wedding day. A Roller Banner may not be the type of canvas which you had been considering for the reception, but there is a host of ways that they can be customised to enhance the environment. With each printed to a very high quality, Roller Banners can be great for displaying photographs, memories or be utilised as a useful tool for displaying table arrangements and more.

High resolution photographs are the obvious beneficiary when using Roller Banners. By opting for a manufacturer with extensive experience printing graphic panels for a wide range of industries, you can work with them to develop and create Roller Banners which display fond memories of you and your significant other, or you can even display unforgettable moments which you have spent with friends and family. Alternatively, we are increasingly seeing Roller Banners being used for unique photo backdrops, allowing you to create stylish albums featuring everyone who attended.

One of the major advantages of the Roller Banners is their versatility. As they can be set up in a matter of seconds, this means that they can be used in a variety of different locations. Therefore, at the beginning of the day, you can use the Roller Banner to welcome guests at the wedding ceremony and let them know where to head, then pack it away and set it up later at the wedding reception, ensuring that nobody gets lost.

Each Roller Banner is a blank canvas, and with the breadth of things you can do with graphic design nowadays, this means that the graphic panel can be customised to display whatever you require, they’re not just for photographs! You could use yours for a quirky display for your seating arrangements, adding fun layouts of family and friends. Not all wedding receptions are held in conveniently located halls, so Roller Banners are a stylish way of adding directions for guests to find where you are seated.

It is your wedding day, which is why you should personalise every last detail, exactly as you imagined it. Here at Rap Industries, we have seen some creative designs in the past where Roller Banners are being used to their full potential. We love the idea of using them for favourite quotes and altogether using them as extensions of your personality. Even if you have a quirky, interesting theme, our graphic designers have worked on an array of different projects so will be able to create a design which integrates the Roller Banner in with your wedding.

If you would like further information on the potential for Roller Banners at your wedding day, then please get in touch by calling 01733 394941 or send an e-mail to sales@rapind.com.

Tags RollerBanner, WeddingExhibitions, WeddingIdeas, Weddings

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Preparing for Wedding Exhibitions and How to Make the Optimal Impact

Post author By Rap Industries
Post date May 5, 2016

Wedding exhibitions are a lively hotspot for vendors with an array of different talents, but many struggle to make the most of their potential. In these halls, soon to be married couples can taste, experience, or touch a little portion of what could later feature on their wedding day. That day will only come once in a lifetime for many, which is chiefly the reason why couples will pay a premium to get what they want. Despite this, you can attend many exhibitions and find some vendors sat behind a desk showing little interest or others who aggressively ram pamphlets into the pockets of anyone that walks past. There is a good reason why some do incredibly well at wedding exhibitions whilst others don’t, so we’ve got a rundown on how to set yourself up for success.

This planning all begins when you first settle on the idea to attend a wedding exhibition. The first step is to research around what is available, and with hundreds or even thousands of wedding exhibitions every year, there is a huge amount of choice. There are very few generic exhibitions and each has their own niche, so it is essential to find out where you can identify that you both share a similar target market. Some exhibitions appeal to the rich and extravagant, others feature unique quirks and even more focus on themed weddings. For example, you will probably want to avoid taking your pearl white dressmaking exhibition stand to a Harry Potter themed event.

Now you have identified a few locations where you know your company can be a hit, it’s time to start thinking about the design of your exhibition stand. You have complete creative freedom here, but there are a few tips you may want to follow. Firstly, choose a design which will appeal to your target audience, if this is for traditional weddings then a professional stand enhanced by roller banners and more is a great fit. Next, try to inject some personality into the display, make it stand out so when the brides walk into the hall, their eyes are immediately drawn to your stand. Finally, freebies are always a winner, but make the customer work for them, you don’t want to be giving away your product without seeing any results!

While exhibitions will naturally draw in a crowd, there is plenty that you can do to keep your stand busy on the day. For people that have enquired beforehand, this is a great opportunity to let them know that you will be displaying your services and it’s an excellent chance for them to really get a feel for what you provide. If you already have your social media channels established, then this is the perfect way to let people know that you will be attending. Also, be mindful of researching where the event will be advertising, as it is helpful to guarantee that there will be a healthy amount of traffic throughout the day.

With your research done and potential interested parties contacted then you just need to plan how you can make the most from the amount of people you will be speaking to. As mentioned in the intro, having promotional material such as leaflets on hand allows you to provide an example of your services for potential clients to take away. With so much to see, it can be easy for people to forget the name of your company, so providing them with a fresh reminder can help to boost your appointment book. As a side note, people generally hate having pamphlets thrust into their hands, so make sure that you are engaging with everyone interested in your stand and if they want to go away and consider it further, then this is the perfect chance to hand them your promotional material.

By completing this preparation, you are setting yourself up for having a great wedding exhibition. Just remember to smile and be approachable, which can go a long way to showing that you are the right person for that couple’s wedding. Even if traffic is slow, make the effort and show enthusiasm for the needs of every client as you never know who might be giving you a call back to help at their wedding.

Tags RollerBanner, WeddingExhibition, Weddings

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How to Create an Effective Display When Attending Wedding Fairs

Post author By Rap Industries
Post date May 3, 2016

Wedding fairs are a hotbed for couples looking to be amazed at what vendors can do for their wedding. Weddings are significant investments and they only come around once in a lifetime for some, so couples will be on the lookout for florists, caterers, photographers and more who will make their day truly special. Attending a wedding fair provides direct access to hundreds of couples who are searching for ideas and if you can design an effective exhibition stand, you may just fill your appointment book out significantly for the year ahead.

In very much the same vain as traditional exhibitions, you will be competing against others in your industry, but having the loudest and proudest display is not going to give you the edge. Couples are conjuring up more unique wedding ideas every year, and they are looking for someone who can make their dream a reality who is often equally as unique. It is therefore vital to inject as much of your personality as possible into your exhibition stand. Make a display which demonstrates the types of wedding you were passionate working on and add those personal touches which help couples to gain an understanding of what kind of person you are.

Ultimately, attendees are looking for someone they can trust, that when their day arrives, everything will run smoothly. This means interacting with them and trying to understand yourself what they want. There is nothing worse than going to a wedding fair and seeing vendors sat behind the tables, browsing through their social media and paying no interest to the people in front of them. Equally, you don’t want to kamikaze everyone that walks past, if someone takes an interest, then smile and approach them by asking about what kind of wedding they are interested in.

As important as your ‘performance’ is, it is equally necessary to have a well-designed exhibition stand to back you up. This is a great opportunity to show your personality, demonstrate the work that you do and prove to people that the service you will provide will make their day that little bit more special. Hand-made goods emit the aura that you are unique, while roller banners create a professional appearance which goes a long way to showing that you are excellent at what you do. Take care when using colour, traditional wedding colours such as whites and pastel shades are consistent winners while loud colours risk doing more harm than good.

Freebies and tasters can be a great way to draw people into your exhibition stand and give them a feel for what you provide, but be careful not to overdo it. Couples almost always value quality and information and while it is great that you have brought cake or fizzy for everyone, if you don’t have the information to back it up, then people are more likely to move on. They won’t all be looking to book on the day, so ensure you are stocked up on elegant promotional material which they can take away. A well designed pamphlet may just make the difference in guaranteeing a few extra bookings.

Finally, consider how you act and how you look. Typically, you may be quite shy or business may be slow on the day, but it is important to show your enthusiasm and engage with everyone showing an interest in your stand. Wear something smart, but don’t be too ridiculous, it is essential to come across as professional as possible and show that you are the best person to support their wedding.

Wedding fairs are all about displaying why your services will be perfect for a couple’s wedding. Huge exhibition stands or excessive designs will do more to push people away than to draw people in. When designing your stand, focus on expressing your personality and what makes your service unique. Make the effort to engage with every couple that shows an interest in what you provide and perhaps more importantly, show to them how knowledgeable you are to put their mind at ease. Combine these and you will create the foundations for a successful wedding fair and hopefully, this will fill out your appointment book for the approaching wedding season.

Tags PerfectWedding, WeddingExhibition, Weddings